SEO pricing in Spain varies enormously. Some agencies charge €200 per month. Others charge €5,000 or more. Understanding what you get at different price points helps you make an informed decision.
The Spanish Market
Most SEO agencies in Spain charge €500 to €2,000 per month for local SEO services. This typically includes basic GBP management, some content creation, and monthly reporting. International agencies targeting the Costa del Sol often charge more — €2,000 to €5,000 per month.
What You Get at Different Price Points
€200-€500/month: Usually basic GBP management and minimal on-page tweaks. Often outsourced to junior staff or overseas contractors. Limited impact.
€500-€1,500/month: Reasonable local SEO with GBP optimisation, some content, and regular reporting. The quality depends heavily on the agency.
€1,500-€5,000/month: Comprehensive local SEO including GBP, website content, link building, citations, and detailed reporting. What most established agencies charge.
My Approach to Pricing
I do not charge monthly retainers for ongoing “optimisation” of the same website. I build complete, purpose-built websites and optimise Google Business Profiles as project-based work. You pay for the build, you own the result. Ongoing work — review management, posting, monitoring — is available but optional.
Contact me for a free consultation and I will give you transparent pricing based on exactly what your business needs.
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Frequently Asked Questions
Why do SEO prices vary so much?
Because the scope of work varies. A €300/month service might only manage your GBP listing. A €3,000/month service might include a full website build, content creation, link building, and AI optimisation. Always ask what is included.
Is cheap SEO worth it?
Generally no. SEO done poorly can actively harm your business — keyword stuffing, spammy links, or GBP violations can lead to penalties and suspensions. It is better to invest in quality work that produces real results.
Do you charge monthly or per project?
I offer both options depending on what you need. A website build is a project-based cost. Ongoing GBP management, content updates, and monitoring are monthly. I explain everything upfront so there are no surprises.
What should I expect to pay for SEO in Marbella?
Quality local SEO on the Costa del Sol typically ranges from €500 to €2,000 per month depending on scope. One-off website builds are priced separately. I provide transparent pricing after understanding your specific needs.
Are there hidden costs I should watch out for?
With me, no. I am upfront about everything. In general, watch out for agencies that charge extra for basics like schema markup, GBP management, or monthly reporting. These should be included in any serious SEO service.